Real price data
What should you pay for a 2021 Genesis G70?
Original MSRP
$38,600
When new
Fair market price
$22,233
Mileage-adjusted
Below MSRP
$16,367
A fair used price
Where prices land
25th $19,495 · 75th $24,998 · MSRP $38,600
Spread of current 2021 Genesis G70 listings · 25th–75th percentile marked.
Negotiating leverage
64
out of 100
strong leverage
~58 days of national supply — strong leverage to negotiate.
Ridekick's negotiating-leverage score blends national Market Day Supply with how far listings sit above the mileage-adjusted fair price. Higher means more room to negotiate.
Market demand & negotiating leverage
58days of supply
Balanced marketSupply and demand are roughly balanced for the 2021 Genesis G70.
National Market Day Supply — how long it would take to sell the current used 2021 Genesis G70 inventory at the recent sales rate (lower means it sells faster). Source: MarketCheck.
Estimated dealer cost (invoice)
$35,512–$37,056
Estimated dealer invoice — about $38,600 MSRP minus a typical 4–8% manufacturer margin.
An estimate, not a sourced figure. Actual dealer invoice varies with manufacturer incentives, holdback, and regional pricing.
Fair price by trim
| Trim | Fair price | MSRP | Est. dealer cost |
|---|---|---|---|
| Standard | $22,235 | $48,200 | $44,344–$46,272 |
| sport | — | $38,600 | $35,512–$37,056 |
| prestige | — | $56,000 | $51,520–$53,760 |
- Standard
- $22,235
Safety & recalls
4 open NHTSA recalls on record for the 2021 Genesis G70.
SERVICE BRAKES, HYDRAULIC:ANTILOCK/TRACTION CONTROL/ELECTRONIC LIMITED SLIP:CONTROL UNIT/MODULE
Hyundai Motor America (Hyundai) is recalling certain 2019-2021 Genesis G70 vehicles. The Anti-Lock Brake System (ABS) module could malfunction and short circuit.
Remedy: Owners are advised to park outside and away from structures until the remedy is complete. Hyundai will notify owners, and dealers will replace the ABS module fuse, free of charge. Owner notification letters were mailed July 6, 2021. Owners can contact Hyundai customer service at 1-855-371-9460. Hyundai's number for this recall is 007G.
Campaign 21V161000 · 10/03/2021
FUEL SYSTEM, GASOLINE:DELIVERY:FUEL PUMP
Hyundai Motor America (Hyundai) is recalling certain 2021 Genesis G70 vehicles equipped with 2.0L GDI engines. The fuel pump's jet nozzle may have a plastic burr remaining from the manufacturing process, possibly causing a blocked nozzle and an insufficient fuel supply to the engine.
Remedy: Hyundai will notify owners, and dealers will inspect and repair the fuel pump assembly jet nozzle, free of charge. The recall began November 10, 2020. Owners may contact Hyundai customer service at 1-855-371-9460. Hyundai's number for this recall is 005G.
Campaign 20V569000 · 21/09/2020
ENGINE AND ENGINE COOLING:ENGINE:GASOLINE:TURBO/SUPERCHARGER
Hyundai Motor America (Hyundai) is recalling certain 2018-2020 Genesis G80, 2017-2022 G90, and 2019-2022 G70 vehicles equipped with a 3.3-liter V6 turbocharged engine. The left turbocharger oil feed pipe may deteriorate and leak oil.
Remedy: Dealers will replace the left turbocharger oil feed pipe, free of charge. Owner notification letters were mailed May 3, 2024. Owners may contact Hyundai customer service at 1-855-371-9460. Hyundai's number for this recall is 019G. This recall expands and replaces recall number 19V-538. Vehicles previously repaired under 19V-538 will need to have the new remedy completed.
Campaign 24V191000 · 08/03/2024
FUEL SYSTEM, GASOLINE:DELIVERY:FUEL PUMP:CONTROL/DRIVE MODULE
Hyundai Motor America (Hyundai) is recalling certain 2019-2022 Veloster N, 2019-2023 Genesis G70, 2022-2023 Elantra N, and Kona N vehicles. The fuel pump may fail, which can result in a loss of drive power.
Remedy: Dealers will update engine control module software. In addition, dealers will inspect and replace the fuel pump assembly, as necessary. All repairs will be performed free of charge. Owner notification letters were mailed beginning September 9, 2024. Some interim notification letters, notifying owners of the safety risk, were mailed September 3, 2024. Owners may contact Hyundai customer service at 1-855-371-9460. Hyundai's numbers for this recall are 262 and 023G.
Campaign 24V528000 · 12/07/2024
Source: NHTSA. Contact your dealer to schedule a free recall repair.
Frequently asked questions
What is a fair price for a 2021 Genesis G70?
A fair, mileage-adjusted price is about $22,233, within a typical market range of $19,495 to $24,998.
Is the 2021 Genesis G70 cheaper than MSRP?
Yes — its original MSRP was about $38,600, so a fair used price is roughly $16,367 below MSRP.
Is now a good time to buy a 2021 Genesis G70?
There are about 58 days of national market supply for the 2021 Genesis G70 — Supply and demand are roughly balanced for the 2021 Genesis G70.
How much can you negotiate on a 2021 Genesis G70?
Negotiating leverage rates 64/100 (strong). ~58 days of national supply — strong leverage to negotiate.
What does the dealer pay for a 2021 Genesis G70?
The estimated dealer cost (invoice) is roughly $35,512–$37,056 — its $38,600 MSRP minus a typical 4–8% margin. An estimate; actual invoice varies.
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Prices are computed from live market listings, adjusted for mileage, and aggregated by trim · updated 6/23/2026. Estimates only; your price depends on condition, options, and location.