Negotiating leverage
29
weak leverage / 100
~44 days of national supply — limited negotiating leverage.
Ridekick price intelligence
2020 Hyundai Tucson Price: Fair Market Value & MSRP
A mileage-adjusted read of comparable active listings—not a quote for a specific VIN, trim, condition, or location.
Fair market price
$16,554
Inside the middle half of current listings.
Price intelligence
A map of today's market
Fair price is in the typical market range
$8,999$22,995
- Typical market range
- $14,442–$18,768
- Ridekick fair price
- $16,554
- Original MSRP range
- $24,750–$31,700
Middle 50% of active listings
Mileage-adjusted estimate
6 sourced trims when new
Buyer context
Market pulse
Signals to help you frame a conversation—not a promise about a particular vehicle or dealer.
National supply
44
days of supply
Balanced market
Supply and demand are roughly balanced for the 2020 Hyundai Tucson.
Estimated dealer cost (invoice)
$22,770–$23,760
Estimated dealer invoice — about $24,750 MSRP minus a typical 4–8% manufacturer margin.
An estimate, not a sourced figure. Actual dealer invoice varies with manufacturer incentives, holdback, and regional pricing.
Fair price by trim
| Trim | Fair price | MSRP | Est. dealer cost |
|---|---|---|---|
| SE | $14,856 | $24,750 | $22,770–$23,760 |
| Value | $15,642 | $25,000 | $23,000–$24,000 |
| SEL | $16,216 | $25,950 | $23,874–$24,912 |
| Sport | $17,179 | $29,300 | $26,956–$28,128 |
| Limited | $17,606 | $29,050 | $26,726–$27,888 |
| Ultimate | $19,328 | $31,700 | $29,164–$30,432 |
Trim comparison
How each trim is priced
Estimated dealer cost Original MSRP Fair price
Trim
$13,508$23,278$33,048
Fair priceSE
$14,856
SE: fair price $14,856, original MSRP $24,750, estimated dealer cost $22,770 to $23,760.
Value
$15,642
Value: fair price $15,642, original MSRP $25,000, estimated dealer cost $23,000 to $24,000.
SEL
$16,216
SEL: fair price $16,216, original MSRP $25,950, estimated dealer cost $23,874 to $24,912.
Sport
$17,179
Sport: fair price $17,179, original MSRP $29,300, estimated dealer cost $26,956 to $28,128.
Limited
$17,606
Limited: fair price $17,606, original MSRP $29,050, estimated dealer cost $26,726 to $27,888.
Ultimate
$19,328
Ultimate: fair price $19,328, original MSRP $31,700, estimated dealer cost $29,164 to $30,432.
All marks use the same price scale. Dealer cost is an estimate; original MSRP and fair price are shown for context, not as a guarantee of a particular vehicle’s price.
Out-the-door price by state
Out-the-door for a 2020 Hyundai Tucson runs about $16,907 in MT to $18,722 in NJ — fair price plus state tax, title, registration, and a typical dealer doc fee.
| State | Sales/use tax | Doc + title + reg | Out-the-door |
|---|---|---|---|
| CA | $1,203 | $110+ | $17,909 |
| TX | $1,037 | $332 | $17,965 |
| FL | $996 | $1,074+ | $18,666 |
| NY | $664 | $371 | $17,631 |
| PA | $996 | $587 | $18,179 |
| IL | $1,037 | $683 | $18,316 |
| OH | $954 | $444 | $17,994 |
| GA | $1,162 | $637 | $18,395 |
| NC | $498 | $793 | $17,887 |
| WA | $1,079 | $215+ | $17,890 |
| OR | $0 | $525 | $17,121 |
Estimates using each state's base tax rate. Local (city/county) taxes can add 1–3% in many areas, dealer doc fees vary, and some states base registration on vehicle value or weight (shown with a "+"). Trade-in tax credits are not included.
Out-the-door price by state: California, Texas, Florida, New York, Pennsylvania, Illinois, Ohio, Georgia, North Carolina, Washington, Oregon
Safety & recalls
1 open NHTSA recall on record for the 2020 Hyundai Tucson.
SERVICE BRAKES, HYDRAULIC:ANTILOCK/TRACTION CONTROL/ELECTRONIC LIMITED SLIP:CONTROL UNIT/MODULE
Hyundai Motor America (Hyundai) recalled certain 2019-2021 Tucson vehicles on September 4, 2020. On December 30, 2020, Hyundai expanded the recall population, and added certain 2016-2018 Tucson vehicles. The Anti-lock Brake Hydraulic Electronic Control Unit (HECU) could corrode internally and cause an electrical short, possibly resulting in an engine compartment fire.
Remedy: Hyundai will notify owners, and dealers will replace the HECU fuse. For 2019-2021 model years, the Electronic Stability Control (ESC) software will also be updated. Recall repairs will be performed free of charge. Owners are advised to park outside and away from structures as a precaution until the recall repair is complete. The recall began November 2, 2020. Owners may contact Hyundai customer service at 1-855-371-9460. Hyundai's number for this recall is 195.
Campaign 20V543000 · 04/09/2020
Source: NHTSA. Contact your dealer to schedule a free recall repair.
Questions buyers ask
What is a fair price for a 2020 Hyundai Tucson?
A fair, mileage-adjusted price is about $16,554, within a typical market range of $14,442 to $18,768.
Is the 2020 Hyundai Tucson cheaper than MSRP?
Yes — its original MSRP was about $24,750, so a fair used price is roughly $8,196 below MSRP.
What is the out-the-door price of a 2020 Hyundai Tucson?
Out-the-door (price plus state tax, title, registration, and a typical doc fee) runs about $16,907 in MT to $18,722 in NJ, depending on your state. Local taxes can add more.
Is now a good time to buy a 2020 Hyundai Tucson?
There are about 44 days of national market supply for the 2020 Hyundai Tucson — Supply and demand are roughly balanced for the 2020 Hyundai Tucson.
How much can you negotiate on a 2020 Hyundai Tucson?
Negotiating leverage rates 29/100 (weak). ~44 days of national supply — limited negotiating leverage.
What does the dealer pay for a 2020 Hyundai Tucson?
The estimated dealer cost (invoice) is roughly $22,770–$23,760 — its $24,750 MSRP minus a typical 4–8% margin. An estimate; actual invoice varies.
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Prices are computed from live market listings, adjusted for mileage, and aggregated by trim · updated 9/14/2026. Estimates only; your price depends on condition, options, and location.