Real price data
What should you pay for a 2024 Land Rover Defender?
Original MSRP
$60,600
When new
Fair market price
$61,201
Mileage-adjusted
Where prices land
25th $55,499 · 75th $65,995 · MSRP $60,600
Spread of current 2024 Land Rover Defender listings · 25th–75th percentile marked.
Negotiating leverage
80
out of 100
strong leverage
~72 days of national supply — strong leverage to negotiate.
Ridekick's negotiating-leverage score blends national Market Day Supply with how far listings sit above the mileage-adjusted fair price. Higher means more room to negotiate.
Market demand & negotiating leverage
72days of supply
Buyer's marketInventory is moving slowly, so buyers typically have more room to negotiate on a 2024 Land Rover Defender.
National Market Day Supply — how long it would take to sell the current used 2024 Land Rover Defender inventory at the recent sales rate (lower means it sells faster). Source: MarketCheck.
Estimated dealer cost (invoice)
$55,752–$58,176
Estimated dealer invoice — about $60,600 MSRP minus a typical 4–8% manufacturer margin.
An estimate, not a sourced figure. Actual dealer invoice varies with manufacturer incentives, holdback, and regional pricing.
Fair price by trim
| Trim | Fair price | MSRP | Est. dealer cost |
|---|---|---|---|
| S | $55,346 | $60,600 | $55,752–$58,176 |
| X-Dynamic SE | $62,128 | $81,300 | $74,796–$78,048 |
| X | $72,746 | $90,800 | $83,536–$87,168 |
| SE | $73,341 | $93,000 | $85,560–$89,280 |
| V8 | $83,029 | $111,500 | $102,580–$107,040 |
| Carpathian Edition | $88,590 | $118,600 | $109,112–$113,856 |
- S
- $55,346
- X-Dynamic SE
- $62,128
- X
- $72,746
- SE
- $73,341
- V8
- $83,029
- Carpathian Edition
- $88,590
Safety & recalls
5 open NHTSA recalls on record for the 2024 Land Rover Defender.
ENGINE AND ENGINE COOLING:ENGINE:OIL/LUBRICATION:FILTER/SCREEN
Jaguar Land Rover North America, LLC (Land Rover) is recalling certain 2023-2024 Defender, 2024 Discovery, Range Rover, Range Rover Sport, and Range Rover Velar vehicles. The oil filter housing can crack and leak oil into the engine compartment.
Remedy: Dealers will replace the filter housing, oil filter, and o-rings, free of charge. Owner notification letters were mailed June 27, 2024. Owners may contact Land Rover customer service at 1-800-637-6837. Land Rover's number for this recall is N908.
Campaign 24V450000 · 17/06/2024
BACK OVER PREVENTION: SENSING SYSTEM: CAMERA
Jaguar Land Rover North America, LLC (Land Rover) is recalling certain 2024 Defender, Discovery Sport, Range Rover, Range Rover Evoque, Range Rover Velar, and Range Rover Sport vehicles. The Near Field Sensing Module (NFSM) may overheat and cause the 3D surround camera images, including the rearview camera image, not to display.
Remedy: Dealers will replace the NFSM, free of charge. Owner notification letters were mailed October 24, 2024. Owners may contact Land Rover customer service at 1-800-637-6837. Land Rover's number for this recall is N927.
Campaign 24V678000 · 12/09/2024
EQUIPMENT
Jaguar Land Rover North America, LLC (Land Rover) is recalling certain 2020-2025 Land Rover Defender vehicles equipped with Raised Air Intake (RAI) aftermarket accessory equipment, with part number VPLEP0543. The raised air intake may not be secured properly, which can allow the intake to detach from the vehicle.
Remedy: Dealers will inspect, and if necessary, remove and reinstall the RAI accessory, free of charge. Owner letters were mailed February 20, 2025. Owners may contact Land Rover customer service at 1-800-637-6837. Land Rover's number for this recall is N964.
Campaign 24E102000 · 06/12/2024
BACK OVER PREVENTION:SOFTWARE
Jaguar Land Rover North America, LLC (Land Rover) is recalling certain 2023 Discovery Sport, 2023-2024 Defender, and 2023 Range Rover Evoque vehicles. The touchscreen in the center console may go blank at vehicle startup, resulting in the rearview camera image not displaying as intended. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 111, "Rear Visibility."
Remedy: Dealers will update the touchscreen software, free of charge. Owner notification letters were mailed March 3, 2025. Owners may contact Land Rover's customer service at 1-800-637-6837. Land Rover's number for this recall is N972.
Campaign 25V016000 · 16/01/2025
ELECTRICAL SYSTEM:PROPULSION SYSTEM:DC/DC CONVERTER
Jaguar Land Rover North America, LLC (Land Rover) is recalling certain 2021-2024 Land Rover Range Rover Velar and Land Rover Discovery, 2020-2023 Land Rover Range Rover Evoque, 2019-2024 Land Rover Range Rover Sport, 2020-2024 Land Rover Range Rover, 2020 Land Rover Discovery Sport, 2020-2024 Land Rover Defender, 2021-2024 Jaguar F-Pace, and 2021-2022 Jaguar E-Pace mild-hybrid electric vehicles (MHEVs.) The DC-DC converter can fail due to an internal fault in the boost control microchip. A failure of the DC-DC converter will result in a loss of 12-Volt system charging and can lead to complete loss of drive power and exterior lighting.
Remedy: The remedy for this recall is currently under development. Interim letters notifying owners of the safety risk were mailed June 17, 2026. Additional letters will be sent once the remedy is available. Owners may contact Land Rover's customer service at 800-637-6837. Land Rover's numbers for this recall are D126 and H575.
Campaign 26V248000 · 17/04/2026
Source: NHTSA. Contact your dealer to schedule a free recall repair.
Frequently asked questions
What is a fair price for a 2024 Land Rover Defender?
A fair, mileage-adjusted price is about $61,201, within a typical market range of $55,499 to $65,995.
Is now a good time to buy a 2024 Land Rover Defender?
There are about 72 days of national market supply for the 2024 Land Rover Defender — Inventory is moving slowly, so buyers typically have more room to negotiate on a 2024 Land Rover Defender.
How much can you negotiate on a 2024 Land Rover Defender?
Negotiating leverage rates 80/100 (strong). ~72 days of national supply — strong leverage to negotiate.
What does the dealer pay for a 2024 Land Rover Defender?
The estimated dealer cost (invoice) is roughly $55,752–$58,176 — its $60,600 MSRP minus a typical 4–8% margin. An estimate; actual invoice varies.
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Prices are computed from live market listings, adjusted for mileage, and aggregated by trim · updated 6/24/2026. Estimates only; your price depends on condition, options, and location.