Negotiating leverage
49
moderate leverage / 100
~74 days of national supply — moderate negotiating leverage.
Ridekick price intelligence
2025 Land Rover Defender Price: Fair Market Value & MSRP
A mileage-adjusted read of comparable active listings—not a quote for a specific VIN, trim, condition, or location.
Fair market price
$69,651
Inside the middle half of current listings.
Price intelligence
A map of today's market
Fair price is in the typical market range
$46,724$118,528
- Typical market range
- $56,061–$78,992
- Ridekick fair price
- $69,651
- Original MSRP range
- $69,700–$167,800
Middle 50% of active listings
Mileage-adjusted estimate
6 sourced trims when new
Buyer context
Market pulse
Signals to help you frame a conversation—not a promise about a particular vehicle or dealer.
National supply
74
days of supply
Buyer's market
Inventory is moving slowly, so buyers typically have more room to negotiate on a 2025 Land Rover Defender.
Manufacturer programs
Factory offers near you
See current cash, financing, and lease programs for a 2025 Land Rover Defender. They can vary by ZIP and are separate from Ridekick's Real Price.
Programs stay separate so you can compare their terms without a misleading combined total.
Estimated dealer cost (invoice)
$64,124–$66,912
Estimated dealer invoice — about $69,700 MSRP minus a typical 4–8% manufacturer margin.
An estimate, not a sourced figure. Actual dealer invoice varies with manufacturer incentives, holdback, and regional pricing.
Fair price by trim
| Trim | Fair price | MSRP | Est. dealer cost |
|---|---|---|---|
| S | $60,986 | $69,700 | $64,124–$66,912 |
| X-Dynamic SE | $77,315 | $81,400 | $74,888–$78,144 |
| X | $82,681 | $91,800 | $84,456–$88,128 |
| V8 | $96,926 | $113,500 | $104,420–$108,960 |
| Octa | $150,221 | $152,000 | $139,840–$145,920 |
| octa-edition-one | — | $167,800 | $154,376–$161,088 |
Trim comparison
How each trim is priced
Estimated dealer cost Original MSRP Fair price
Trim
$52,441$114,393$176,345
Fair priceS
$60,986
S: fair price $60,986, original MSRP $69,700, estimated dealer cost $64,124 to $66,912.
X-Dynamic SE
$77,315
X-Dynamic SE: fair price $77,315, original MSRP $81,400, estimated dealer cost $74,888 to $78,144.
X
$82,681
X: fair price $82,681, original MSRP $91,800, estimated dealer cost $84,456 to $88,128.
V8
$96,926
V8: fair price $96,926, original MSRP $113,500, estimated dealer cost $104,420 to $108,960.
Octa
$150,221
Octa: fair price $150,221, original MSRP $152,000, estimated dealer cost $139,840 to $145,920.
octa-edition-one
—
octa-edition-one: fair price not available, original MSRP $167,800, estimated dealer cost $154,376 to $161,088.
All marks use the same price scale. Dealer cost is an estimate; original MSRP and fair price are shown for context, not as a guarantee of a particular vehicle’s price.
Out-the-door price by state
Out-the-door for a 2025 Land Rover Defender runs about $70,836 in MT to $76,227 in NJ — fair price plus state tax, title, registration, and a typical dealer doc fee.
| State | Sales/use tax | Doc + title + reg | Out-the-door |
|---|---|---|---|
| CA | $5,113 | $110+ | $75,748 |
| TX | $4,408 | $332 | $75,265 |
| FL | $4,232 | $1,074+ | $75,831 |
| NY | $2,821 | $371 | $73,717 |
| PA | $4,232 | $587 | $75,344 |
| IL | $4,408 | $683 | $75,616 |
| OH | $4,055 | $444 | $75,024 |
| GA | $4,937 | $637 | $76,099 |
| NC | $2,116 | $793 | $73,434 |
| WA | $4,584 | $215+ | $75,324 |
| OR | $0 | $525 | $71,050 |
Estimates using each state's base tax rate. Local (city/county) taxes can add 1–3% in many areas, dealer doc fees vary, and some states base registration on vehicle value or weight (shown with a "+"). Trade-in tax credits are not included.
Out-the-door price by state: California, Texas, Florida, New York, Pennsylvania, Illinois, Ohio, Georgia, North Carolina, Washington, Oregon
Safety & recalls
2 open NHTSA recalls on record for the 2025 Land Rover Defender.
EQUIPMENT
Jaguar Land Rover North America, LLC (Land Rover) is recalling certain 2020-2025 Land Rover Defender vehicles equipped with Raised Air Intake (RAI) aftermarket accessory equipment, with part number VPLEP0543. The raised air intake may not be secured properly, which can allow the intake to detach from the vehicle.
Remedy: Dealers will inspect, and if necessary, remove and reinstall the RAI accessory, free of charge. Owner letters were mailed February 20, 2025. Owners may contact Land Rover customer service at 1-800-637-6837. Land Rover's number for this recall is N964.
Campaign 24E102000 · 06/12/2024
AIR BAGS:FRONTAL
Jaguar Land Rover North America, LLC (Land Rover) is recalling certain 2020-2026 Land Rover Defender, 2021-2026 Discovery, and 2022-2026 Range Rover vehicles. The driver’s air bag clockspring connector may corrode, which can cause the air bag not to deploy as intended.
Remedy: Dealers will apply a protective lubricant gel to the driver’s air bag connector terminals, free of charge. Interim letters notifying owners of the safety risk are expected to be mailed August 7, 2026. Additional letters will be sent once the final remedy is available. Owners may contact Land Rover's customer service at 800-637-6837. Land Rover's number for this recall is D120.
Campaign 26V389000 · 12/06/2026
Source: NHTSA. Contact your dealer to schedule a free recall repair.
Questions buyers ask
What is a fair price for a 2025 Land Rover Defender?
A fair, mileage-adjusted price is about $69,651, within a typical market range of $56,061 to $78,992.
Is the 2025 Land Rover Defender cheaper than MSRP?
Yes — its original MSRP was about $69,700, so a fair used price is roughly $49 below MSRP.
What is the out-the-door price of a 2025 Land Rover Defender?
Out-the-door (price plus state tax, title, registration, and a typical doc fee) runs about $70,836 in MT to $76,227 in NJ, depending on your state. Local taxes can add more.
Is now a good time to buy a 2025 Land Rover Defender?
There are about 74 days of national market supply for the 2025 Land Rover Defender — Inventory is moving slowly, so buyers typically have more room to negotiate on a 2025 Land Rover Defender.
How much can you negotiate on a 2025 Land Rover Defender?
Negotiating leverage rates 49/100 (moderate). ~74 days of national supply — moderate negotiating leverage.
What does the dealer pay for a 2025 Land Rover Defender?
The estimated dealer cost (invoice) is roughly $64,124–$66,912 — its $69,700 MSRP minus a typical 4–8% margin. An estimate; actual invoice varies.
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Prices are computed from live market listings, adjusted for mileage, and aggregated by trim · updated 8/5/2026. Estimates only; your price depends on condition, options, and location.