Negotiating leverage
61
strong leverage / 100
~73 days of national supply and listings typically ~4% above fair price — strong leverage to negotiate.
Ridekick price intelligence
2025 Nissan Frontier Price: Fair Market Value & MSRP
A mileage-adjusted read of comparable active listings—not a quote for a specific VIN, trim, condition, or location.
Fair market price
$36,204
Inside the middle half of current listings.
Price intelligence
A map of today's market
Fair price is in the typical market range
$27,465$44,505
- Typical market range
- $34,301–$38,818
- Ridekick fair price
- $36,204
- Original MSRP range
- $33,450–$45,110
Middle 50% of active listings
Mileage-adjusted estimate
5 sourced trims when new
Buyer context
Market pulse
Signals to help you frame a conversation—not a promise about a particular vehicle or dealer.
National supply
73
days of supply
Buyer's market
Inventory is moving slowly, so buyers typically have more room to negotiate on a 2025 Nissan Frontier.
Manufacturer programs
Factory offers near you
See current cash, financing, and lease programs for a 2025 Nissan Frontier. They can vary by ZIP and are separate from Ridekick's Real Price.
Programs stay separate so you can compare their terms without a misleading combined total.
Estimated dealer cost (invoice)
$30,774–$32,112
Estimated dealer invoice — about $33,450 MSRP minus a typical 4–8% manufacturer margin.
An estimate, not a sourced figure. Actual dealer invoice varies with manufacturer incentives, holdback, and regional pricing.
Fair price by trim
| Trim | Fair price | MSRP | Est. dealer cost |
|---|---|---|---|
| S | $31,376 | $33,450 | $30,774–$32,112 |
| SV | $32,312 | $35,790 | $32,927–$34,358 |
| PRO-X | $35,426 | $38,740 | $35,641–$37,190 |
| PRO-4X | $38,033 | $42,270 | $38,888–$40,579 |
| sl | — | $45,110 | $41,501–$43,306 |
Trim comparison
How each trim is priced
Estimated dealer cost Original MSRP Fair price
Trim
$29,627$37,942$46,257
Fair priceS
$31,376
S: fair price $31,376, original MSRP $33,450, estimated dealer cost $30,774 to $32,112.
SV
$32,312
SV: fair price $32,312, original MSRP $35,790, estimated dealer cost $32,927 to $34,358.
PRO-X
$35,426
PRO-X: fair price $35,426, original MSRP $38,740, estimated dealer cost $35,641 to $37,190.
PRO-4X
$38,033
PRO-4X: fair price $38,033, original MSRP $42,270, estimated dealer cost $38,888 to $40,579.
sl
—
sl: fair price not available, original MSRP $45,110, estimated dealer cost $41,501 to $43,306.
All marks use the same price scale. Dealer cost is an estimate; original MSRP and fair price are shown for context, not as a guarantee of a particular vehicle’s price.
Out-the-door price by state
Out-the-door for a 2025 Nissan Frontier runs about $35,937 in MT to $39,014 in NJ — fair price plus state tax, title, registration, and a typical dealer doc fee.
| State | Sales/use tax | Doc + title + reg | Out-the-door |
|---|---|---|---|
| CA | $2,583 | $110+ | $38,319 |
| TX | $2,227 | $332 | $38,185 |
| FL | $2,138 | $1,074+ | $38,838 |
| NY | $1,425 | $371 | $37,422 |
| PA | $2,138 | $587 | $38,351 |
| IL | $2,227 | $683 | $38,536 |
| OH | $2,048 | $444 | $38,118 |
| GA | $2,494 | $637 | $38,757 |
| NC | $1,069 | $793 | $37,488 |
| WA | $2,316 | $215+ | $38,157 |
| OR | $0 | $525 | $36,151 |
Estimates using each state's base tax rate. Local (city/county) taxes can add 1–3% in many areas, dealer doc fees vary, and some states base registration on vehicle value or weight (shown with a "+"). Trade-in tax credits are not included.
Out-the-door price by state: California, Texas, Florida, New York, Pennsylvania, Illinois, Ohio, Georgia, North Carolina, Washington, Oregon
Safety & recalls
3 open NHTSA recalls on record for the 2025 Nissan Frontier.
BACK OVER PREVENTION:SOFTWARE
Nissan North America, Inc. (Nissan) is recalling certain 2025 Frontier and Kicks vehicles. The center information display unit may display a blank screen when shifted into reverse. As such, these vehicles fail to comply with Federal Motor Vehicle Safety Standard (FMVSS) number 111, "Rear Visibility."
Remedy: Dealers will update the software on the vehicle’s center information display, free of charge. Owner notification letters were mailed July 10, 2025. The manufacturer numbers for this recall are PD152 and PMA48.
Campaign 25V324000 · 04/06/2025
EXTERIOR LIGHTING:LIGHTING CONTROL MODULE:SOFTWARE
Nissan North America, Inc. (Nissan) is recalling certain 2025 Nissan Frontier vehicles. Due to a software logic error, the daytime running lights may dim unexpectedly when the idle start-stop feature cycles the engine from off to on. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 108, "Lamps, Reflective Devices, and Associated Equipment."
Remedy: Dealers will update the engine control module software, free of charge. Owner notification letters were mailed September 17, 2025. Owners may contact Nissan's customer service at 800-647-7261. Nissan's number for this recall is R25C3.
Campaign 25V508000 · 07/08/2025
LATCHES/LOCKS/LINKAGES:DOORS:LATCH
Nissan North America, Inc. (Nissan) is recalling certain 2025 Altima, Sentra, 2025-2026 Frontier, and 2026 Kicks vehicles. The door strikers may have been improperly welded and break, allowing the door to open while moving. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 206, "Door Locks and Door Retention Components."
Remedy: Dealers will replace the door strikers, free of charge. Owner notification letters were mailed March 17, 2026. Owners may contact Nissan's customer service at 800-647-7261. Nissan's numbers for this recall are PD185 and PMA61. Vehicle Identification Numbers (VINs) involved in this recall will be searchable on NHTSA.gov beginning January 28, 2026.
Campaign 26V023000 · 21/01/2026
Source: NHTSA. Contact your dealer to schedule a free recall repair.
Questions buyers ask
What is a fair price for a 2025 Nissan Frontier?
A fair, mileage-adjusted price is about $36,204, within a typical market range of $34,301 to $38,818.
What is the out-the-door price of a 2025 Nissan Frontier?
Out-the-door (price plus state tax, title, registration, and a typical doc fee) runs about $35,937 in MT to $39,014 in NJ, depending on your state. Local taxes can add more.
Is now a good time to buy a 2025 Nissan Frontier?
There are about 73 days of national market supply for the 2025 Nissan Frontier — Inventory is moving slowly, so buyers typically have more room to negotiate on a 2025 Nissan Frontier.
How much can you negotiate on a 2025 Nissan Frontier?
Negotiating leverage rates 61/100 (strong). ~73 days of national supply and listings typically ~4% above fair price — strong leverage to negotiate.
What does the dealer pay for a 2025 Nissan Frontier?
The estimated dealer cost (invoice) is roughly $30,774–$32,112 — its $33,450 MSRP minus a typical 4–8% margin. An estimate; actual invoice varies.
Keep researching
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Prices are computed from live market listings, adjusted for mileage, and aggregated by trim · updated 9/15/2026. Estimates only; your price depends on condition, options, and location.