Where there's room on price
63
/ 100 (strong)
Approx. 98 days of national supply and the median listing asks approx. 1% above the typical asking price at typical mileage — strong leverage to negotiate.
Ridekick price report
2026 Subaru Impreza Price: Typical Asking Price & MSRP
A mileage-adjusted read of comparable active listings—not a quote for a specific VIN, trim, condition, or location.
Typical asking price
$27,216
Inside the middle half of current listings.
Price intelligence
A map of today's market
Typical asking price is in the typical market range
$23,904$31,131
- Typical market range
- $26,499–$28,189
- Typical asking price
- $27,216
- Original MSRP range
- $26,595–$29,495
Middle 50% of active listings
At typical mileage
2 sourced trims when new
Buyer context
Market pulse
What this means for you. It's market data, not a price for a specific car.
National supply
98
days of supply
Buyer's market
Inventory is moving slowly, so buyers typically have more room on price on a 2026 Subaru Impreza.
Manufacturer programs
Factory offers near you
See current cash and financing programs for a 2026 Subaru Impreza. Programs can vary by ZIP and are separate from any dealer's written price.
Programs stay separate so you can compare their terms without a misleading combined total.
Estimated dealer cost (invoice)
$24,467–$25,531
Estimated dealer invoice — about $26,595 MSRP minus a typical 4–8% manufacturer margin.
An estimate, not a sourced figure. Actual dealer invoice varies with manufacturer incentives, holdback, and regional pricing.
Typical asking price by trim
| Trim | Typical asking (at typical mileage) | MSRP | Est. dealer cost |
|---|---|---|---|
| Sport | $26,823 | $26,595 | $24,467–$25,531 |
| RS | $29,256 | $29,495 | $27,135–$28,315 |
Trim comparison
How each trim is priced
Estimated dealer cost Original MSRP Typical asking price
Trim
$23,967$26,981$29,995
Typical askingSport
$26,823
Sport: typical asking price $26,823, original MSRP $26,595, estimated dealer cost $24,467 to $25,531.
RS
$29,256
RS: typical asking price $29,256, original MSRP $29,495, estimated dealer cost $27,135 to $28,315.
Some typical asking prices are above the original MSRP. MSRP is the original sticker price for the same trim; what used listings ask today can be higher. This reflects today’s comparable listings—not a dealer quote.
Out-the-door price by state
Out-the-door for a 2026 Subaru Impreza runs about $27,527 in MT to $30,046 in NJ — the typical asking price plus state tax, title, registration, and a typical dealer doc fee.
| State | Sales/use tax | Doc + title + reg | Out-the-door |
|---|---|---|---|
| CA | $1,973 | $110+ | $29,299 |
| TX | $1,701 | $332 | $29,249 |
| FL | $1,633 | $1,074+ | $29,923 |
| NY | $1,089 | $371 | $28,676 |
| PA | $1,633 | $587 | $29,436 |
| IL | $1,701 | $683 | $29,600 |
| OH | $1,565 | $444 | $29,225 |
| GA | $1,905 | $637 | $29,758 |
| NC | $816 | $793 | $28,825 |
| WA | $1,769 | $215+ | $29,200 |
| OR | $0 | $525 | $27,741 |
Estimates using each state's base tax rate. Local (city/county) taxes can add 1–3% in many areas, dealer doc fees vary, and some states base registration on vehicle value or weight (shown with a "+"). Trade-in tax credits are not included.
Out-the-door price by state: California, Texas, Florida, New York, Pennsylvania, Illinois, Ohio, Georgia, North Carolina, Washington, Oregon
Fuel economy
27
MPG city
33
MPG highway
29
MPG combined
EPA-estimated fuel economy for a representative 2026 Subaru Impreza configuration (Regular).
What the experts say
8.2/ 10
Based on 2 expert reviews from 2 sources
Based on analysis of 2 professional reviews, the 2026 Subaru Impreza earns an expert score of 82. Reviewers consistently praise its Cheap and cheerful transportation, Practical cabin, Standard all-wheel drive. However, some note concerns about Function-over-form design and No longer offers a manual transmission. This consensus represents the collective professional opinion from leading automotive publications.
Strengths
- Cheap and cheerful transportation
- Practical cabin
- Standard all-wheel drive
- Approachable pricing
- Comfortable ride and poised handling
Watch-outs
- Function-over-form design
- No longer offers a manual transmission
- RS could use more power
- Tires compromise sportiness
- Average fuel economy
What reviewers highlight — aggregated from professional automotive publications.
Questions buyers ask
What is the typical asking price for a 2026 Subaru Impreza?
Used 2026 Subaru Impreza listings ask about $27,216 at typical mileage, with most listings between $26,499 and $28,189. That is what sellers are asking, not what buyers pay.
What is the out-the-door price of a 2026 Subaru Impreza?
Out-the-door (price plus state tax, title, registration, and a typical doc fee) runs about $27,527 in MT to $30,046 in NJ, depending on your state. Local taxes can add more.
Is now a good time to buy a 2026 Subaru Impreza?
There are about 98 days of national market supply for the 2026 Subaru Impreza — Inventory is moving slowly, so buyers typically have more room on price on a 2026 Subaru Impreza.
Is the listed price on a 2026 Subaru Impreza fair?
Not always. 2026 Subaru Impreza listings typically ask about $27,455, roughly 1% above the typical asking price at typical mileage, $27,216. Compare any listing against that figure, and get the dealer's out-the-door price in writing, because tax and fees are added on top of the listed price.
What does the dealer pay for a 2026 Subaru Impreza?
The estimated dealer cost (invoice) is roughly $24,467–$25,531 — its $26,595 MSRP minus a typical 4–8% margin. An estimate; actual invoice varies.
Is the 2026 Subaru Impreza a good car?
Based on analysis of 2 professional reviews, the 2026 Subaru Impreza earns an expert score of 82. Reviewers consistently praise its Cheap and cheerful transportation, Practical cabin, Standard all-wheel drive. However, some note concerns about Function-over-form design and No longer offers a manual
Keep researching
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Prices are computed from live market listings, adjusted for mileage, and aggregated by trim · updated 10/30/2026. Estimates only; your price depends on condition, options, and location.