Negotiating leverage
58
strong leverage / 100
~63 days of national supply and listings typically ~5% above fair price — strong leverage to negotiate.
Ridekick price intelligence
2023 Subaru Solterra Price: Fair Market Value & MSRP
A mileage-adjusted read of comparable active listings—not a quote for a specific VIN, trim, condition, or location.
Fair market price
$22,994
Inside the middle half of current listings.
Price intelligence
A map of today's market
Fair price is in the typical market range
$19,046$29,988
- Typical market range
- $22,423–$25,563
- Ridekick fair price
- $22,994
- Original MSRP range
- $44,995–$54,295
Middle 50% of active listings
Mileage-adjusted estimate
4 sourced trims when new
Buyer context
Market pulse
Signals to help you frame a conversation—not a promise about a particular vehicle or dealer.
National supply
63
days of supply
Buyer's market
Inventory is moving slowly, so buyers typically have more room to negotiate on a 2023 Subaru Solterra.
Estimated dealer cost (invoice)
$41,395–$43,195
Estimated dealer invoice — about $44,995 MSRP minus a typical 4–8% manufacturer margin.
An estimate, not a sourced figure. Actual dealer invoice varies with manufacturer incentives, holdback, and regional pricing.
Fair price by trim
| Trim | Fair price | MSRP | Est. dealer cost |
|---|---|---|---|
| Premium | $21,841 | $44,995 | $41,395–$43,195 |
| Limited | $23,518 | $48,495 | $44,615–$46,555 |
| Touring | $23,775 | $51,995 | $47,835–$49,915 |
| base | — | $54,295 | $49,951–$52,123 |
Trim comparison
How each trim is priced
Estimated dealer cost Original MSRP Fair price
Trim
$19,245$38,068$56,891
Fair pricePremium
$21,841
Premium: fair price $21,841, original MSRP $44,995, estimated dealer cost $41,395 to $43,195.
Limited
$23,518
Limited: fair price $23,518, original MSRP $48,495, estimated dealer cost $44,615 to $46,555.
Touring
$23,775
Touring: fair price $23,775, original MSRP $51,995, estimated dealer cost $47,835 to $49,915.
base
—
base: fair price not available, original MSRP $54,295, estimated dealer cost $49,951 to $52,123.
All marks use the same price scale. Dealer cost is an estimate; original MSRP and fair price are shown for context, not as a guarantee of a particular vehicle’s price.
Out-the-door price by state
Out-the-door for a 2023 Subaru Solterra runs about $23,170 in MT to $25,401 in NJ — fair price plus state tax, title, registration, and a typical dealer doc fee.
| State | Sales/use tax | Doc + title + reg | Out-the-door |
|---|---|---|---|
| CA | $1,657 | $110+ | $24,626 |
| TX | $1,429 | $332 | $24,620 |
| FL | $1,372 | $1,074+ | $25,305 |
| NY | $914 | $371 | $24,144 |
| PA | $1,372 | $587 | $24,818 |
| IL | $1,429 | $683 | $24,971 |
| OH | $1,314 | $444 | $24,617 |
| GA | $1,600 | $637 | $25,096 |
| NC | $686 | $793 | $24,338 |
| WA | $1,486 | $215+ | $24,560 |
| OR | $0 | $525 | $23,384 |
Estimates using each state's base tax rate. Local (city/county) taxes can add 1–3% in many areas, dealer doc fees vary, and some states base registration on vehicle value or weight (shown with a "+"). Trade-in tax credits are not included.
Out-the-door price by state: California, Texas, Florida, New York, Pennsylvania, Illinois, Ohio, Georgia, North Carolina, Washington, Oregon
Safety & recalls
4 open NHTSA recalls on record for the 2023 Subaru Solterra.
WHEELS:HUB
Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023 Subaru Solterra and Toyota BZ4X vehicles. The hub bolts on the wheels may loosen, causing a wheel to detach from the vehicle after low-mileage use.
Remedy: Owners are advised not to drive their vehicles until they are repaired. Dealers will replace the hub bolts and wheels, free of charge. Letters notifying owners of the safety risk were mailed June 27, 2022. A second letter will be sent once the remedy is available. Owners may contact Toyota's customer service at 1-800-331-4331.
Campaign 22V444000 · 23/06/2022
WHEELS:HUB
Subaru of America, Inc. (Subaru) is recalling certain 2023 Solterra vehicles. Improperly tightened hub bolts may loosen and cause the wheels to detach from the vehicle.
Remedy: Owners are advised not to drive their vehicle until the repair has been completed. Dealers will inspect and tighten the hub bolts, if necessary, free of charge. Owner notification letters are expected to mailed March 1, 2023. Owners may contact Subaru's customer service at 1-844-373-6614. Subaru's number for this recall is WRE-23.
Campaign 23V064000 · 09/02/2023
VISIBILITY:DEFROSTER/DEFOGGER/HVAC SYSTEM
Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2025 bZ4X, Lexus RZ, and Subaru Solterra vehicles. During certain HVAC system faults, such as electrical compressor failure, the defroster and defogger system may become inoperative.
Remedy: Dealers will update the HVAC control ECU software, free of charge. Dealers will also inspect the electrical compressor, and replace it, if necessary, free of charge. Owner notification letters were mailed October 17, 2025. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 25TB07 and 25TA07. Lexus' numbers for this recall are 25LB04 and 25LA04. Subaru's number for this recall is WRD-25.
Campaign 25V577000 · 04/09/2025
BACK OVER PREVENTION:DISPLAY FUNCTION
Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2022-2026 Toyota, Lexus, and Subaru Solterra vehicles equipped with a Panoramic View Monitor (PVM) system. Please see the recall report for a complete list of models. A software error may cause the rearview camera to freeze or display a blank screen when the vehicle is in reverse. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 111, "Rear Visibility."
Remedy: Dealers will update the parking assist software, free of charge. Owner letters were mailed January 2, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 25TB13 and 25LB06. Subaru's number for this recall is WRE25.
Campaign 25V744000 · 30/10/2025
Source: NHTSA. Contact your dealer to schedule a free recall repair.
Questions buyers ask
What is a fair price for a 2023 Subaru Solterra?
A fair, mileage-adjusted price is about $22,994, within a typical market range of $22,423 to $25,563.
Is the 2023 Subaru Solterra cheaper than MSRP?
Yes — its original MSRP was about $44,995, so a fair used price is roughly $22,001 below MSRP.
What is the out-the-door price of a 2023 Subaru Solterra?
Out-the-door (price plus state tax, title, registration, and a typical doc fee) runs about $23,170 in MT to $25,401 in NJ, depending on your state. Local taxes can add more.
Is now a good time to buy a 2023 Subaru Solterra?
There are about 63 days of national market supply for the 2023 Subaru Solterra — Inventory is moving slowly, so buyers typically have more room to negotiate on a 2023 Subaru Solterra.
How much can you negotiate on a 2023 Subaru Solterra?
Negotiating leverage rates 58/100 (strong). ~63 days of national supply and listings typically ~5% above fair price — strong leverage to negotiate.
What does the dealer pay for a 2023 Subaru Solterra?
The estimated dealer cost (invoice) is roughly $41,395–$43,195 — its $44,995 MSRP minus a typical 4–8% margin. An estimate; actual invoice varies.
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Prices are computed from live market listings, adjusted for mileage, and aggregated by trim · updated 8/5/2026. Estimates only; your price depends on condition, options, and location.