Real price data
What should you pay for a 2023 Toyota GR86?
Original MSRP
$28,400
When new
Fair market price
$30,197
Mileage-adjusted
Where prices land
25th $29,673 · 75th $32,397 · MSRP $28,400
Spread of current 2023 Toyota GR86 listings · 25th–75th percentile marked.
Negotiating leverage
49
out of 100
moderate leverage
~44 days of national supply — moderate negotiating leverage.
Ridekick's negotiating-leverage score blends national Market Day Supply with how far listings sit above the mileage-adjusted fair price. Higher means more room to negotiate.
Market demand & negotiating leverage
44days of supply
Balanced marketSupply and demand are roughly balanced for the 2023 Toyota GR86.
National Market Day Supply — how long it would take to sell the current used 2023 Toyota GR86 inventory at the recent sales rate (lower means it sells faster). Source: MarketCheck.
Estimated dealer cost (invoice)
$26,128–$27,264
Estimated dealer invoice — about $28,400 MSRP minus a typical 4–8% manufacturer margin.
An estimate, not a sourced figure. Actual dealer invoice varies with manufacturer incentives, holdback, and regional pricing.
Fair price by trim
| Trim | Fair price | MSRP | Est. dealer cost |
|---|---|---|---|
| Base | $28,921 | $28,400 | $26,128–$27,264 |
| Premium | $30,585 | $32,000 | $29,440–$30,720 |
| 10th Anniversary Edition | $35,220 | $34,360 | $31,611–$32,986 |
- Base
- $28,921
- Premium
- $30,585
- 10th Anniversary Edition
- $35,220
Safety & recalls
1 open NHTSA recall on record for the 2023 Toyota GR86.
EQUIPMENT:OTHER:LABELS
Gulf States Toyota, Inc. (GST) is recalling certain Toyota 2023 GR Supra, 2024 4 Runner, Corolla, Grand Highlander, Grand Highlander Hybrid, Land Cruiser Hybrid, Tacoma, Tacoma Hybrid, 2023-2024 BZ4X, Corolla Cross Hybrid, GR Corolla, GR86, Highlander, Highlander Hybrid, Prius, Prius Prime, Sequoia Hybrid, Tundra, Tundra Hybrid, Venza Hybrid, 2023-2025 Crown, and 2025 Camry Hybrid vehicles equipped with GST accessories. The load carrying capacity modification label may display inaccurate added weight values. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 110, "Tire Selection and Rims."
Remedy: GST will mail new labels to owners, free of charge. Owner notification letters were mailed September 16, 2024. Owners may contact GST customer service at 1-800-444-1074. GST's number for this recall is 24R2.
Campaign 24V548000 · 23/07/2024
Source: NHTSA. Contact your dealer to schedule a free recall repair.
Frequently asked questions
What is a fair price for a 2023 Toyota GR86?
A fair, mileage-adjusted price is about $30,197, within a typical market range of $29,673 to $32,397.
Is now a good time to buy a 2023 Toyota GR86?
There are about 44 days of national market supply for the 2023 Toyota GR86 — Supply and demand are roughly balanced for the 2023 Toyota GR86.
How much can you negotiate on a 2023 Toyota GR86?
Negotiating leverage rates 49/100 (moderate). ~44 days of national supply — moderate negotiating leverage.
What does the dealer pay for a 2023 Toyota GR86?
The estimated dealer cost (invoice) is roughly $26,128–$27,264 — its $28,400 MSRP minus a typical 4–8% margin. An estimate; actual invoice varies.
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Prices are computed from live market listings, adjusted for mileage, and aggregated by trim · updated 6/24/2026. Estimates only; your price depends on condition, options, and location.