Ridekick price report

2017 Toyota Prius Price: Typical Asking Price & MSRP

A mileage-adjusted read of comparable active listings—not a quote for a specific VIN, trim, condition, or location.

Typical asking price

$15,852

Inside the middle half of current listings.

Price intelligence

A map of today's market

Typical asking price is in the typical market range

$7,700$24,378
Typical market range
$13,997–$18,780

Middle 50% of active listings

Typical asking price
$15,852

At typical mileage

Original MSRP range
$23,475–$30,015

7 sourced trims when new

Buyer context

Market pulse

What this means for you. It's market data, not a price for a specific car.

Where there's room on price

36

/ 100 (moderate)

Approx. 38 days of national supply and the median listing asks approx. 3% above the typical asking price at typical mileage — moderate negotiating leverage.

National supply

38

days of supply

Balanced market

Supply and demand are roughly balanced for the 2017 Toyota Prius.

Estimated dealer cost (invoice)

$21,597–$22,536

Estimated dealer invoice — about $23,475 MSRP minus a typical 4–8% manufacturer margin.

An estimate, not a sourced figure. Actual dealer invoice varies with manufacturer incentives, holdback, and regional pricing.

Typical asking price by trim

TrimTypical asking (at typical mileage)MSRPEst. dealer cost
Two Eco$14,794$25,165$23,152–$24,158
Two$15,051$24,685$22,710–$23,698
One$15,244$23,475$21,597–$22,536
Three$15,929$26,735$24,596–$25,666
Four$16,798$29,135$26,804–$27,970
Four Touring$16,949$30,015$27,614–$28,814
three-touring—$28,115$25,866–$26,990

Trim comparison

How each trim is priced

Estimated dealer cost Original MSRP Typical asking price
Trim
$13,576$22,405$31,233
Typical asking

Two Eco

$14,794

Two Eco: typical asking price $14,794, original MSRP $25,165, estimated dealer cost $23,152 to $24,158.

Two

$15,051

Two: typical asking price $15,051, original MSRP $24,685, estimated dealer cost $22,710 to $23,698.

One

$15,244

One: typical asking price $15,244, original MSRP $23,475, estimated dealer cost $21,597 to $22,536.

Three

$15,929

Three: typical asking price $15,929, original MSRP $26,735, estimated dealer cost $24,596 to $25,666.

Four

$16,798

Four: typical asking price $16,798, original MSRP $29,135, estimated dealer cost $26,804 to $27,970.

Four Touring

$16,949

Four Touring: typical asking price $16,949, original MSRP $30,015, estimated dealer cost $27,614 to $28,814.

three-touring

—

three-touring: typical asking price not available, original MSRP $28,115, estimated dealer cost $25,866 to $26,990.

All marks use the same price scale. Dealer cost is an estimate; original MSRP and typical asking price are shown for context, not as a guarantee of a particular vehicle’s price.

Out-the-door price by state

Out-the-door for a 2017 Toyota Prius runs about $16,163 in MT to $17,929 in NJ — the typical asking price plus state tax, title, registration, and a typical dealer doc fee.

StateSales/use taxDoc + title + regOut-the-door
CA$1,149$110+$17,111
TX$991$332$17,175
FL$951$1,074+$17,877
NY$634$371$16,857
PA$951$587$17,390
IL$991$683$17,526
OH$911$444$17,207
GA$1,110$637$17,599
NC$476$793$17,121
WA$1,030$215+$17,097
OR$0$525$16,377

Estimates using each state's base tax rate. Local (city/county) taxes can add 1–3% in many areas, dealer doc fees vary, and some states base registration on vehicle value or weight (shown with a "+"). Trade-in tax credits are not included.

Out-the-door price by state: California, Texas, Florida, New York, Pennsylvania, Illinois, Ohio, Georgia, North Carolina, Washington, Oregon

Fuel economy

54

MPG city

50

MPG highway

52

MPG combined

EPA-estimated fuel economy for a representative 2017 Toyota Prius configuration (Regular).

Safety & recalls

3 open NHTSA recalls on record for the 2017 Toyota Prius.

ELECTRICAL SYSTEM:WIRING

Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2016-2018 Toyota Prius vehicles. A portion of the engine wire harness connected to the hybrid Power Control Unit (PCU), could contact the cover at this connection and wear, causing an electrical short circuit.

Remedy: Toyota will notify owners, and dealers will inspect the engine wire harness assembly and replace it if damage is found. A protective sleeve or protective tape will be included to prevent any future damage. These repairs will be performed free of charge. The recall began October 30, 2018. Owners may contact Toyota customer service at 1-888-270-9371. Toyota's number for this recall is J0T.

Campaign 18V579000 · 05/09/2018

TIRES:TEMPORARY/EMERGENCY SPARE TIRE

Gulf States Toyota, Inc. (Gulf States) is recalling certain 2017 4Runner , 86, Avalon, Camry, Camry Hybrid, Corolla, Corolla iM, Highlander, Highlander Hybrid, Prius, Prius C, RAV4, RAV4 Hybrid, Sienna and Yaris vehicles. The spare tire air pressure was not adjusted to the proper pressure as stated on the Tire Pressure Label.

Remedy: Gulf States will notify owners, and dealers will inspect the spare tires, adjusting their pressure as necessary, free of charge. The recall began June 15, 2017. Owners may contact Gulf States customer service at 1-800-444-1074. Toyota's number for this recall is 17R2.

Campaign 17V295000 · 02/05/2017

PARKING BRAKE

Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain model year 2016-2017 Prius vehicles manufactured August 6, 2015, to October 3, 2016. The affected vehicles are equipped with a foot-operated parking brake system that has a parking brake cable that may disengage.

Remedy: Toyota will notify owners, and dealers will install a clip at the parking brake cable end to prevent the cable from disengaging, free of charge. The recall began November 10, 2016. Owners may contact Toyota customer service at 1-888-270-9371. Toyota's number for this recall is G01.

Campaign 16V741000 · 14/10/2016

Source: NHTSA. Contact your dealer to schedule a free recall repair.

Questions buyers ask

What is the typical asking price for a 2017 Toyota Prius?

Used 2017 Toyota Prius listings ask about $15,852 at typical mileage, with most listings between $13,997 and $18,780. That is what sellers are asking, not what buyers pay.

Is the 2017 Toyota Prius cheaper than MSRP?

Yes — its original MSRP was about $23,475, so the typical asking price for a used one is roughly $7,623 below MSRP.

What is the out-the-door price of a 2017 Toyota Prius?

Out-the-door (price plus state tax, title, registration, and a typical doc fee) runs about $16,163 in MT to $17,929 in NJ, depending on your state. Local taxes can add more.

Is now a good time to buy a 2017 Toyota Prius?

There are about 38 days of national market supply for the 2017 Toyota Prius — Supply and demand are roughly balanced for the 2017 Toyota Prius.

Is the listed price on a 2017 Toyota Prius fair?

Not always. 2017 Toyota Prius listings typically ask about $16,379, roughly 3% above the typical asking price at typical mileage, $15,852. Compare any listing against that figure, and get the dealer's out-the-door price in writing, because tax and fees are added on top of the listed price.

What does the dealer pay for a 2017 Toyota Prius?

The estimated dealer cost (invoice) is roughly $21,597–$22,536 — its $23,475 MSRP minus a typical 4–8% margin. An estimate; actual invoice varies.

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Prices are computed from live market listings, adjusted for mileage, and aggregated by trim · updated 11/1/2026. Estimates only; your price depends on condition, options, and location.