Real price data
What should you pay for a 2019 Toyota Yaris?
Original MSRP
$16,700
When new
Fair market price
$13,258
Mileage-adjusted
Below MSRP
$3,442
A fair used price
Where prices land
25th $10,900 · 75th $15,341 · MSRP $16,700
Spread of current 2019 Toyota Yaris listings · 25th–75th percentile marked.
Negotiating leverage
51
out of 100
moderate leverage
~46 days of national supply — moderate negotiating leverage.
Ridekick's negotiating-leverage score blends national Market Day Supply with how far listings sit above the mileage-adjusted fair price. Higher means more room to negotiate.
Market demand & negotiating leverage
46days of supply
Balanced marketSupply and demand are roughly balanced for the 2019 Toyota Yaris.
National Market Day Supply — how long it would take to sell the current used 2019 Toyota Yaris inventory at the recent sales rate (lower means it sells faster). Source: MarketCheck.
Estimated dealer cost (invoice)
$15,364–$16,032
Estimated dealer invoice — about $16,700 MSRP minus a typical 4–8% manufacturer margin.
An estimate, not a sourced figure. Actual dealer invoice varies with manufacturer incentives, holdback, and regional pricing.
Fair price by trim
| Trim | Fair price | MSRP | Est. dealer cost |
|---|---|---|---|
| XLE | $12,551 | $18,550 | $17,066–$17,808 |
| L | $13,035 | $16,700 | $15,364–$16,032 |
| LE | $13,447 | $17,700 | $16,284–$16,992 |
- XLE
- $12,551
- L
- $13,035
- LE
- $13,447
Fuel economy
32
MPG city
40
MPG highway
35
MPG combined
EPA-estimated fuel economy for a representative 2019 Toyota Yaris configuration (Regular).
Safety & recalls
3 open NHTSA recalls on record for the 2019 Toyota Yaris.
EQUIPMENT:OTHER:LABELS
Southeast Toyota Distributors, LLC (SET) is recalling certain 2017-2019 Toyota Camry, Corolla, Rav4, Sienna, and Yaris iA vehicles equipped with factory-installed floor mats. The load carrying capacity modification label may be incorrect. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 110, "Tire Selection and Rims."
Remedy: SET will notify owners and provide a corrected label for placement over the inaccurate label, free of charge. The recall began August 23, 2019. Owners may contact Toyota customer service at 1-888-270-9371. SET's number for this recall is SET19A.
Campaign 19V503000 · 28/06/2019
FUEL SYSTEM, GASOLINE:DELIVERY:FUEL PUMP
Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2019-2020 Yaris, Yaris Hatchback, and Yaris Sedan vehicles. An impeller within the low-pressure fuel pump may crack and deform, potentially causing the fuel pump to fail.
Remedy: Dealers will replace the low-pressure fuel pump assembly, free of charge. Owner notification letters were mailed December 30, 2021. Owners may contact Toyota customer service at 1-800-331-4331. Toyota's numbers for this recall are 21TB05 and 21TA05.
Campaign 21V617000 · 27/09/2021
EQUIPMENT:OTHER:LABELS
Gulf States Toyota (GST) is recalling certain 2019 C-HR, 4Runner, Avalon, Avalon Hybrid, Camry, Camry Hybrid, Highlander, Land Cruiser, Prius, RAV4, Sequoia, Tacoma, Sienna, Tundra and Yaris vehicles. The text on the load capacity label may become illegible. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 110, "Tire Selection and Rims."
Remedy: GST will notify owners, and dealers will provide corrected load carrying capacity modification labels, free of charge. The recall began May 24, 2019. Owners may contact GST customer service at 1-800-444-1074. GST's number for this recall is 19R1.
Campaign 19V244000 · 27/03/2019
Source: NHTSA. Contact your dealer to schedule a free recall repair.
Frequently asked questions
What is a fair price for a 2019 Toyota Yaris?
A fair, mileage-adjusted price is about $13,258, within a typical market range of $10,900 to $15,341.
Is the 2019 Toyota Yaris cheaper than MSRP?
Yes — its original MSRP was about $16,700, so a fair used price is roughly $3,442 below MSRP.
Is now a good time to buy a 2019 Toyota Yaris?
There are about 46 days of national market supply for the 2019 Toyota Yaris — Supply and demand are roughly balanced for the 2019 Toyota Yaris.
How much can you negotiate on a 2019 Toyota Yaris?
Negotiating leverage rates 51/100 (moderate). ~46 days of national supply — moderate negotiating leverage.
What does the dealer pay for a 2019 Toyota Yaris?
The estimated dealer cost (invoice) is roughly $15,364–$16,032 — its $16,700 MSRP minus a typical 4–8% margin. An estimate; actual invoice varies.
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Prices are computed from live market listings, adjusted for mileage, and aggregated by trim · updated 6/23/2026. Estimates only; your price depends on condition, options, and location.