Real price data

What should you pay for a 2025 Lincoln Nautilus?

Original MSRP

$51,890

When new

Fair market price

$54,094

Mileage-adjusted

Where prices land

$43,000Fair price $54,094$69,999

25th $51,310 · 75th $58,918 · MSRP $51,890

Spread of current 2025 Lincoln Nautilus listings · 25th–75th percentile marked.

Negotiating leverage

90

out of 100

strong leverage

~81 days of national supply — strong leverage to negotiate.

Ridekick's negotiating-leverage score blends national Market Day Supply with how far listings sit above the mileage-adjusted fair price. Higher means more room to negotiate.

Market demand & negotiating leverage

81days of supply

Buyer's market

Inventory is moving slowly, so buyers typically have more room to negotiate on a 2025 Lincoln Nautilus.

National Market Day Supply — how long it would take to sell the current used 2025 Lincoln Nautilus inventory at the recent sales rate (lower means it sells faster). Source: MarketCheck.

Estimated dealer cost (invoice)

$47,739$49,814

Estimated dealer invoice — about $51,890 MSRP minus a typical 48% manufacturer margin.

An estimate, not a sourced figure. Actual dealer invoice varies with manufacturer incentives, holdback, and regional pricing.

Fair price by trim

TrimFair priceMSRPEst. dealer cost
Premiere$49,767$51,890$47,739–$49,814
Reserve$56,403$61,110$56,221–$58,666
Black Label$65,066$75,050$69,046–$72,048
Premiere
$49,767
Reserve
$56,403
Black Label
$65,066

Safety & recalls

6 open NHTSA recalls on record for the 2025 Lincoln Nautilus.

VISIBILITY:POWER WINDOW DEVICES AND CONTROLS

Ford Motor Company (Ford) is recalling certain 2024-2025 Lincoln Nautilus vehicles. The window automatic reversal system may not react correctly after detecting an obstruction, and the window reversal distance does not meet the minimum requirement. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 118, "Power-Operated Window Systems."

Remedy: Dealers will recalibrate the driver door module (DDM) and the passenger door module (PDM), free of charge. Owner notification letters were mailed on February 28, 2025. Owners may contact Ford customer service at 1-866-436-7332. Ford's number for this recall is 24C43.

Campaign 24V953000 · 20/12/2024

ELECTRICAL SYSTEM

Ford Motor Company (Ford) is recalling certain 2024-2025 Lincoln Nautilus, 2023-2025 Escape, 2023 Lincoln Corsair, 2025 Lincoln Corsair, Maverick, and Bronco Sport vehicles equipped with a 1.5L or 2.0L MPC engine and an engine block heater. The engine block heater may overheat when the vehicle is parked with the block heater plugged in.

Remedy: Dealers will replace the block heater element and inspect the electrical cord, replacing it if necessary, free of charge. Owners will also have a alternative option to replace engine block heater element with a threaded blanking plug coupled, and remove the block heater electrical cord. Owner notification letters are expected to be mailed June 9, 2026. Owners may contact Ford customer service at 1-866-436-7332. Ford's number for this recall is 25S52.

Campaign 25V343000 · 23/05/2025

EXTERIOR LIGHTING:LIGHTING CONTROL MODULE

Ford Motor Company (Ford) is recalling certain 2025 Lincoln Nautilus, Mustang Mach E, and Mustang vehicles. The LED Driver Modules may contain a burnt diode, which can cause the low-beam and high-beam headlights, daytime running lights, front position lights, and front turn signals to fail in the affected headlight. On Nautilus vehicles only, this condition may also cause the rear tail light, rear turn signal, and rear position light to fail. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 108, "Lamps, Reflective Devices, and Associated Equipment."

Remedy: Dealers will inspect and replace the LED Driver Modules, as necessary, free of charge. Owner notification letters were mailed September 22, 2025. Owners may contact Ford customer service at 1-866-436-7332. Ford's number for this recall is 25C39.

Campaign 25V519000 · 08/08/2025

VISIBILITY:POWER WINDOW DEVICES AND CONTROLS

Ford Motor Company (Ford) is recalling certain 2024-2025 Lincoln Nautilus vehicles that were repaired incorrectly under recall 24V953. The window automatic reversal system may not react correctly after detecting an obstruction. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 118, "Power-Operated Window Systems."

Remedy: Dealers will update the driver door module (DDM) and the passenger door module (PDM) software, free of charge. Owner notification letters were mailed on September 23, 2025. Owners may contact Ford customer service at 1-866-436-7332. Ford's number for this recall is 25C36.

Campaign 25V518000 · 08/08/2025

ENGINE AND ENGINE COOLING:EXHAUST SYSTEM:EMISSION CONTROL:GAS RECIRCULATION VALVE (EGR VALVE)

Ford Motor Company (Ford) is recalling certain 2025 Ranger, Lincoln Nautilus, Mustang, Maverick, Explorer, Escape, Lincoln Corsair, Bronco Sport, and Bronco vehicles. The exhaust gas recirculation (EGR) valve may fail, resulting in an unexpected loss of drive power.

Remedy: Dealers will replace the EGR valves, free of charge. Interim letters, notifying owners of the safety risk, were mailed March 20, 2026. Additional letters will be sent once the final remedy is available, anticipated in September 2026. Owners may contact Ford customer service at 1-866-436-7332. Ford's number for this recall is 26S10. Vehicle Identification Numbers (VINs) involved in this recall became searchable on NHTSA.gov on March 4, 2026.

Campaign 26V122000 · 03/03/2026

BACK OVER PREVENTION:SOFTWARE

Ford Motor Company (Ford) is recalling certain 2022-2025 Lincoln Navigator, 2024-2025 Lincoln Nautilus, 2025 Lincoln Aviator and Explorer vehicles. The Image Processing Module A (IPMA) may experience multiple unexpected resets, resulting in loss of the rearview camera image and advanced driver assistance (ADAS) features, including pre-collision assist, lane-keeping assist, and blind-spot monitoring.

Remedy: The Image Processing Module A software will be updated by a dealer, or through an over-the-air (OTA) update, free of charge. This is a Phased campaign. Phase 1 will include 2025 Aviator, 2025 Explorer, 2025 Nautilus notified owners on 4/13/2026. Phase 2 will include 2025 Navigator will notify owners on or about 4/20/2026. Phase 3 will include 2022-2024 Navigator will notify owners on or about 6/8/2026. Phase 4 will include 2024 Nautilus will notify owners on or about 6/22/2026. Owner notification letters were mailed April 13, 2026. Owners may contact Ford customer service at 1-866-436-7332. Ford's number for this recall is 26S21. Vehicle Identification Numbers (VINs) involved in this recall will be searchable on NHTSA.gov beginning March 25, 2026.

Campaign 26V165000 · 19/03/2026

Source: NHTSA. Contact your dealer to schedule a free recall repair.

Frequently asked questions

What is a fair price for a 2025 Lincoln Nautilus?

A fair, mileage-adjusted price is about $54,094, within a typical market range of $51,310 to $58,918.

Is now a good time to buy a 2025 Lincoln Nautilus?

There are about 81 days of national market supply for the 2025 Lincoln Nautilus Inventory is moving slowly, so buyers typically have more room to negotiate on a 2025 Lincoln Nautilus.

How much can you negotiate on a 2025 Lincoln Nautilus?

Negotiating leverage rates 90/100 (strong). ~81 days of national supply — strong leverage to negotiate.

What does the dealer pay for a 2025 Lincoln Nautilus?

The estimated dealer cost (invoice) is roughly $47,739$49,814 — its $51,890 MSRP minus a typical 48% margin. An estimate; actual invoice varies.

Check your car's real price

See the real, all-in out-the-door price on any car you're considering — in writing, free. You stay in control the whole way.

Get the real price

Prices are computed from live market listings, adjusted for mileage, and aggregated by trim · updated 6/24/2026. Estimates only; your price depends on condition, options, and location.