Real price data
What should you pay for a 2021 Toyota Venza?
Original MSRP
$32,470
When new
Fair market price
$28,304
Mileage-adjusted
Below MSRP
$4,166
A fair used price
Where prices land
25th $24,989 · 75th $30,084 · MSRP $32,470
Spread of current 2021 Toyota Venza listings · 25th–75th percentile marked.
Negotiating leverage
44
out of 100
moderate leverage
~40 days of national supply — moderate negotiating leverage.
Ridekick's negotiating-leverage score blends national Market Day Supply with how far listings sit above the mileage-adjusted fair price. Higher means more room to negotiate.
Market demand & negotiating leverage
40days of supply
Balanced marketSupply and demand are roughly balanced for the 2021 Toyota Venza.
National Market Day Supply — how long it would take to sell the current used 2021 Toyota Venza inventory at the recent sales rate (lower means it sells faster). Source: MarketCheck.
Estimated dealer cost (invoice)
$29,872–$31,171
Estimated dealer invoice — about $32,470 MSRP minus a typical 4–8% manufacturer margin.
An estimate, not a sourced figure. Actual dealer invoice varies with manufacturer incentives, holdback, and regional pricing.
Fair price by trim
| Trim | Fair price | MSRP | Est. dealer cost |
|---|---|---|---|
| LE | $25,967 | $32,470 | $29,872–$31,171 |
| XLE | $27,996 | $36,200 | $33,304–$34,752 |
| Limited | $29,757 | $39,900 | $36,708–$38,304 |
- LE
- $25,967
- XLE
- $27,996
- Limited
- $29,757
Safety & recalls
1 open NHTSA recall on record for the 2021 Toyota Venza.
ELECTRONIC STABILITY CONTROL (ESC):CONTROL MODULE:SOFTWARE
Toyota Engineering & Manufacturing (Toyota) is recalling certain 2022 Lexus LX 600, Lexus NX 350h, Lexus NX 450h+, Toytoa RAV4 Hybrid, 2021-2022 Lexus LS 500h, Toyota Mirai, RAV4 PRIME, Sienna, Venza, and 2020-2022 Toyota Highlander Hybrid vehicles. The Skid Control ECU software may not turn on the Vehicle Stability Control (VSC) system when the vehicle is restarted after the driver has disabled the VSC system. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 126, "Electronic Stability Control Systems."
Remedy: Dealers will update the Skid Control ECU software, free of charge. Owner notification letters were mailed May 27, 2022. Owners may contact Toyota customer service at 1-800-331-4331. Toyota's number for this recall is 22TA03. Lexus' number for this recall is 22LA01.
Campaign 22V239000 · 13/04/2022
Source: NHTSA. Contact your dealer to schedule a free recall repair.
Frequently asked questions
What is a fair price for a 2021 Toyota Venza?
A fair, mileage-adjusted price is about $28,304, within a typical market range of $24,989 to $30,084.
Is the 2021 Toyota Venza cheaper than MSRP?
Yes — its original MSRP was about $32,470, so a fair used price is roughly $4,166 below MSRP.
Is now a good time to buy a 2021 Toyota Venza?
There are about 40 days of national market supply for the 2021 Toyota Venza — Supply and demand are roughly balanced for the 2021 Toyota Venza.
How much can you negotiate on a 2021 Toyota Venza?
Negotiating leverage rates 44/100 (moderate). ~40 days of national supply — moderate negotiating leverage.
What does the dealer pay for a 2021 Toyota Venza?
The estimated dealer cost (invoice) is roughly $29,872–$31,171 — its $32,470 MSRP minus a typical 4–8% margin. An estimate; actual invoice varies.
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Prices are computed from live market listings, adjusted for mileage, and aggregated by trim · updated 6/23/2026. Estimates only; your price depends on condition, options, and location.